E-commerce
Adidas Finders
I created interactive product finder experiences for the Adidas Running, Outdoor and Bra categories, helping customers find the right product for them.
The client
Picking a running shoe, an outdoor shoe or a sports bra depends on how and where you use it. A good finder asks a few questions and narrows a large catalog down to a short list.
What I built
- Built the finder experiences in React and TypeScript.
- Connected them to Contentful so the content could be managed without code changes.
- Covered three categories with their own question flows: Running, Outdoor and Bra.